
The term innovation may refer to both radical and incremental changes in thinking, in things, in processes or in services (Mckeown, 2008). Invention that gets out in to the world is innovation.
In economics the change must increase value, customer value, or producer value. The goal of innovation is positive change, to make someone or something better. Innovation leading to increased productivity is the fundamental source of increasing wealth in an economy. (Source http://en.wikipedia.org/wiki/Innovation)
Do you have a business idea and yet are unsure whether or not it will work? Would you like to be your own boss but you cannot come up with a business idea? Learn all you need to know about idea generation from taking an idea from first thought stage through to business start-up.
The DCEB Ideas Generation Workshop is on Saturday 28th June from 9.30 - 16.30, in the Guinness Enterprise Centre. This workshop in business idea generation skills not only shows you what ideas are good ideas but also introduces you to the concepts of thinking laterally and creating new ideas.