Using New Technologies to Create Business Value in the O’Reilly Hall, UCD – Tuesday 27th November 8am-1pm.This is a reminder about the half-day Workshop on how to create business value from the ‘Total Access World’ of the internet. The event features top class Irish and US speakers
and is jointly promoted by ICT Ireland’s Accel project and the National Institute of Technology Management at UCD. KEYNOTE SPEAKERS Regis McKenna, Silicon Valley Marketing Guru Michael Platt, Microsoft Strategist, Seattle Regis McKenna one of the great thought leaders in the world of marketing (the man who re-launched Apple), joins Michael Platt, Microsoft’s Senior Strategist, to talk about how marketing as we know it is disappearing in what he calls a “total access world” enabled by Web 2.0 technologies. They are joined by Irish speakers Dr Breffni Tomlin (UCD), Tony White (HP), Conor O’Neill (Blognation), Richard Moyles (Furniture.ie), and Aisling McCabe (RTE ePublishing). Details and on-line booking on www.ictireland-accel.com/marketingworkshop.html Contact Susan Kelly on 1890 876 696 susan@ictireland-accel.com