Sole Traders and smaller businesses are the most vulnerable potential victims of the expected swine-flu pandemic.
There’s a lot of information about at the moment on how enterprises should prepare themselves to weather a global swine flu outbreak should the current situation worsen. Most of this is aimed at large organisations rather than the sole-trader who could suffer much more.
Among the challenges all businesses may face, in addition to high rates of absenteeism, are; disruption to supply chains and business travel; infection control amongst employees; sudden drops or increases in supply of and demand for goods and services; as well as strain on human resources, insurance and cash flow.
Here are key steps that sole-traders and micro-business leaders can take right now so they are not caught off their guard.
Be Cautious
Let’s face it –sole-traders just don’t have the resources that medium and larger companies have at their disposal if there’s a flu pandemic. If they catch swine-flu, the impact on their business will be significant and immediate. What they can do, however, is to take every precaution they can against catching flu in the first case. Here are some guidelines:
Do:
Don’t:
Be Prepared
What if your prevention efforts fail and you fall victim to the dreaded swine flu? First of all, let’s get this whole issue into context. The chances are that, unless you are extremely unlucky, you will only be unable to work for 1-2 weeks maximum. Once you get over your flu, that’s it for your business. You are unlikely to catch a second dose: unlike larger organizations, which will probably have to weather ‘waves’ of outbreaks throughout the winter.
The aims of your contingency planning should be that while you are tending to your own welfare, your business continues; your assets are secure; and your cash-flow is protected. The key is to identify your main vulnerabilities. Ask yourself the following questions:
Buddy-up with a few trusted business colleagues. Explore and plan ways in which you could keep each-others, businesses ticking over in the event of a temporary incapacity. Each should keep a copy of the others’ contingency plans.
Set up an emergency file. Keep a list of key business contact details. Keep accurate process notes for any business-critical procedures or functions.
If you have a service or customer-facing business, explore the possibility of increasing the amount of online transactions as well as self-service options for customers.
Review your IT setup and if possible enhance it so that you can control your amount of face-to-face contact. Use video-links and tele-conferencing to maintain essential contact with your business community.
If you and your partner are both working and you have childcare arrangements that could break down in a pandemic, work out a plan (in advance) with a few other parents whereby one parent stays home one day with all the children so each parent misses only a single day each week.
Let your customers and suppliers know that you are prepared and what your contingency arrangements are.
Source: Beyond the Boardroom
Miriam Ahern is the founder and managing partner of Align Management Solutions – a consultancy specialising in organisational change and development. She also manages LINK! - Dublin City Enterprise Board’s Network for Start-up Businesses. Miriam is a regular contributor in the national media on issues relating to business management and human resources. She is a Certified Management Consultant and a Fellow of the Institute of Management Consultants and Advisers.