Social Media Marketing
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Social Media - how can we really use it to our advantage in a marketing sense?
- How to develop your brand through social media and make it stand out in the ever increasing crowd of online businesses.
- 4 big players (at the moment) :- Facebook, LinkedIn, Twitter, YouTube - How can they work for my business? Learn the tips and tricks.
- Facebook :- What is it - How to use effectively as a marketing tool, Facebook Advertising. - Facebook for business tools - Can you afford not to know? How to set up a Facebook Business page - How to use Facebook Advertising to tagged specific demographics
- LinkedIn :- Social Networking, Professional Profile, Build relationships. Improve and develop your Network and develop new business opportunities.
- Twitter :- What is it?, Twitter ABC's, Finding Followers, Connecting with customers, Listening to Feedback, Filtering the noise. - Can it work for your business?
- Business Blogs :- Wordpress, Tumblr, etc, integration with existing websites. Learn about the new, website tools that anyone can use everyday.
- Increasing visibility and winning market share.
Course Objectives: by the end of this workshop delegates will be able to :
- 1. To help you understand the important factors of your presence online
- 2. To help you undertsand the importance of social media and how it can enhance your online selling activities
- 3. To empower you to use social media i.e. Facebook, Twitter
- 4. To use social media sites to direct customers attention to your website
- 5. To empower you to make changes or to know what to ask for to improve your online marketing potential for your business via social media.
- 6. To understand Social media advertising and how to target specific demographics
Social Media Marketing
The session will be delivered by Noel Davidson of QED Training (www.QEDtraining.ie)